Content & Communications Manager Advertising & Marketing Jobs - Philadelphia, PA at Geebo

Content & Communications Manager

Our client is seeking a passionate writer and digital marketer with a solid understanding of inbound marketing and an expertise in creating engaging content for all digital outlets. The ideal candidate has solid B2B and/or B2C marketing experience and loves to write - with strong editorial skills. This person can articulate our value proposition to a number of key audiences in a compelling and creative way, with attention to all of the nuts and bolts that make compelling copy an effective marketing asset (keyword research, SEO, backlink tracking, etc.). He or she is not only a creative writer with a killer personality and sense of humor but is also a savvy marketer.
Looking for someone who can help grow our business in bold and innovative ways and fit into a culture that is collaborative, goal-oriented and driven to achieve results.
Responsibilities:
Develop and manage content strategy and execution for B2B communications, including website, pdf collateral, webinars, blogs, social media, and speaking engagements.
Along with internal PR efforts, work with PR agency to produce strategic content and press.
Write content and manage editorial calendar for consumer-facing channels, including consumer facing content sites targeted to consumers seeking insurance and financial advice as well as other emerging verticals
Research and develop copy for suite of B2C products.
Requirements:
Bachelor's/Master's degree in Marketing, Communications, Journalism, or related field
2-5 years of experience in B2B and/or B2C digital content marketing, PR and social media.
Demonstrated history of successful project ownership.
Smart risk taker who can deliver big ideas to drive engagement.
Excellent verbal and written communications skills (with proven experience writing online content and current portfolio of web content, blogs, infographics, campaigns, video, etc.)
Experience with content production as well as managing editorial calendar and overseeing other contributors' (assignments, deadlines, editing, etc.)
Exceptional organizational skills with the ability to manage multiple projects and prioritize effectively
Hands on SEO experience
Familiarity with website analytics tools such as Google Analytics
Experience with Wordpress and/or other content management systemsEstimated Salary: $20 to $28 per hour based on qualifications.

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